I'm Marco Mazzilli

Head of Digital from Milan, Italy

9+ years of proven success in the digital industry

Results-driven Head of Digital EMEA with a strong focus on e-commerce, marketplaces, and customer care. Successfully led the digital transformation of Venchi, driving significant growth in online sales and enhancing brand reputation. Proven ability to build and motivate high-performing teams and collaborate effectively with cross-functional departments.

  • Age 36
  • Residence Italy, Milan/Rome
  • Phone +39 320 2578526
  • E-mail info@marcomazzilli.it
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Experience
Jan 2023 - Present
Experience
Head of Digital EMEA - Venchi S.p.A.
Milan, Italy

Responsible for defining and managing the EMEA P&L for all digital channels (eCommerce, Marketplaces & eTailers), including Customer Care. Overseeing a team of 9 people, developing a three-year growth plan, and expanding into new markets.

Jan 2022 - Dec 2022
Experience
E-commerce Manager EMEA - Venchi S.p.A.
Milan, Italy

Leading the EMEA website (IT, UK, EU) to achieve targets and exceed performance expectations. Managing a team of 2 people.

Jan 2019 - Dec 2021
Experience
E-commerce & Digital Marketing Manager EMEA - B2X S.r.l.
Rome, Italy

Responsible for performance and achieving targets, daily management of eCommerce and planning the global commercial calendar for goovi.com, purinashop.it, vileda.it, shop.rovagnati.it, tuobauli.it, shop.mercedes-benz.it. Managing a team of 6 people.

Feb 2017 - Dec 2018
Experience
Digital Marketing Manager - Settore Q S.r.l.
Rome, Italy

Leading the Digital Marketing department to achieve company objectives, with responsibility for budget and development of multi-channel digital strategies. Managing a team of 4 people.

Education
2019
Education
Master in Digital Specialist, 24 Ore Business School
Rome, Italy

Successfully completed a Master's degree in Digital Specialist at Sole 24 Ore, gaining expertise in SEO, SEM, social media management, digital analytics. This rigorous program equipped me with the necessary tools to drive digital growth for businesses.

2014
Education
Bachelor’s Degree in Communication Sciences, Information and Marketing, LUMSA University
Rome, Italy

Completed a Bachelor's degree in Communication Sciences, Information, and Marketing at LUMSA University, Rome. Gained a solid foundation in communication theory, economic principles, digital marketing, and media studies.

2008
Education
High School Diploma in Scientific Studies (P.N.I.), Manfredi Azzarita Scientific High School
Rome, Italy

Completed a five-year Italian High School Diploma in Science at Manfredi Azzarita High School, Rome with a focus on Science and Mathematics.

Key Skills

  • Strategic Thinking
  • Data Analysis
  • P&L Management and 3-Year Planning
  • Leadership and Team Management
  • Technical Proficiency

Languages Skills

  • English
    85%
  • Italian
    100%

Knowledge

  • SEO and SEM
  • Social Media Marketing & Influencers
  • Content Marketing
  • CRM, Email Marketing and Marketing Automations
  • Analytics
  • UX/UI
  • Ecommerce Platform Management
  • A/B Testing
  • CDP (Customer Data Platform)
  • CRO (Conversion Rate Optimization)
  • Digital Advertising
  • Mobile Marketing

International Experience

Mar 2014 – Feb 2025

I spent 1 year living in Miami, USA, attending ZONI Language Centers and gaining invaluable international experience.